What this section is for
This is where we document how we think about content affiliates, compliance, and partner growth. Posts here are designed for affiliate managers, partner leads, and marketers who work with content publishers.
What we write about
Affiliate compliance and transparency
How to work with content affiliates in ways that protect brands and end users, with practical guidance for partner teams.
Working with content affiliates
Briefs, expectations, and practical dos/don’ts for partner teams engaging with publishers like PigiMAX.
Vertical-specific playbooks
How we think about funnels, content formats, and metrics in SaaS, privacy/security, creator tools, and related segments.
Each post should link to the Partners page and, where relevant, to Compliance & Disclosures.
Foundational posts
- What serious brands should demand from their content affiliates — a checklist for affiliate managers evaluating potential publishers and influencers.
- Our internal checklist for evaluating offers before we promote them — the questions we ask before we decide to feature a product.
- How lifecycle funnels turn content clicks into paying users for SaaS — a framework for connecting editorial content to email sequences, retargeting, and product-led onboarding.
Each post targets affiliate managers or partner teams, includes an affiliate disclosure if links are present or likely, and links back to our Partners and Compliance pages.
Vertical playbooks
Playbooks for key verticals, such as B2B SaaS, privacy tools, and creator tools, cover:
- Audience and problem landscape.
- Funnel architecture (top/mid/bottom of funnel).
- Content formats and angles that work well.
- Compliance nuances (e.g., supporting evidence for security/privacy claims).
- Key metrics (“what we measure”) to gauge success.
These playbooks are strategies and frameworks, not performance guarantees.
Navigation & CTAs
From here, readers should be able to quickly reach:
- Partners page → /partners/
- Compliance page → /compliance/
- Contact page → /contact/ for questions or speaking opportunities.